Serro 2

Serro 2 is a villa community by Emaar within The Heights, a master-planned district in Dubai, currently under construction and available for purchase. The project comprises 15 villas across a single building parcel, configured as three-, four- and five-bedroom homes ranging in price from AED 6.81 million to AED 11.39 million.

# The tower and its setting in The Heights

The Heights is Emaar's attempt to build a low-density residential district at one of Dubai's arterial crossroads, oriented around green corridors and walkable planning rather than density. Serro 2 sits within that framework as a compact, 15-villa release, giving it a degree of exclusivity within the broader masterplan.

Architecturally, the community draws on a warm, restrained palette: white rendered facades with terracotta detailing, flat-roof profiles and clean horizontal lines. The aesthetic sits somewhere between Mediterranean residential and contemporary Dubai, without the glass-and-chrome register of the city's higher towers. Landscaping is integrated into the street-level plan rather than treated as an afterthought, with a linear park running through the community.

The scale matters here. Fifteen villas is a small release by Emaar's standards, and that has implications for how the finished neighbourhood feels as well as for future resale dynamics.

# Residences, layouts and floor areas

Three-bedroom villas start at 3,340 sq ft, with a second configuration at 3,467 sq ft. Four-bedroom units range more widely, from 3,340 sq ft to 4,308 sq ft depending on layout, with prices running from AED 6.94 million to AED 8.49 million. The single five-bedroom villa measures 5,761 sq ft and is priced at AED 11.39 million.

Floor areas are generous by Dubai villa standards, particularly at the three-bedroom entry point. A 3,340 sq ft three-bedroom at AED 6.81 million translates to a rate of approximately AED 2,040 per sq ft, which positions Serro 2 within the mid-to-upper range for off-plan villas in newer masterplan communities outside the core.

Villas are delivered with kitchen fitout only. No furniture is included. That is worth factoring into total acquisition cost for buyers relocating or purchasing as a primary residence, though it offers flexibility for those intending to specify interiors independently.

Service charges are pegged at AED 3 to 4 per sq ft annually, a reasonable band for a low-rise villa community with shared amenity infrastructure.

# Amenities within the community

The community's shared facilities are weighted towards health and outdoor activity. A wellness centre and clubhouse anchor the social infrastructure. Alongside these sit indoor and outdoor gym space, sport courts, a community pool, a kids' playscape and a linear park that runs the length of the development. Community retail is also included within the plan.

# Wellness infrastructure as a design principle

The amenity list reads consistently: there is a clear bias towards physical and social wellbeing over purely passive luxury. Buyers who prioritise a gym-adjacent lifestyle or who have families with young children will find the brief coherent. The linear park, in particular, distinguishes the project from villa communities that offer green space only as a marketing claim.

# Location within The Heights and Dubai's wider geography

The Heights sits at a strategic position on Dubai's road network, with access to major arterial routes connecting to the city's business districts, airport corridors and leisure destinations. Specific journey times and exact distances are not confirmed in available documentation, but the district's positioning suits buyers who need to move across the city regularly without living inside its denser core areas.

This is not a beachfront address, nor a Downtown-adjacent one. It is a landside community, and buyers should weigh that consciously against their priorities. For families or long-term residents who value space, greenery and community infrastructure over proximity to the waterfront or the hotel-district scene, the trade-off is straightforward.

# Who Serro 2 is built for, and where it sits in Dubai's off-plan market

Dubai's off-plan villa market has expanded considerably since 2021, and buyers now have genuine choices between address, developer track record, scale and specification. Emaar's position in that market is clear: the developer delivers reliably, which matters in an off-plan context, and The Heights as a masterplan carries enough institutional weight to support long-term capital values.

Serro 2 is a considered option for buyers seeking a generously sized villa within a low-density, amenity-rich community, at a price point below the Palm or Emirates Hills tier but above the more commoditised outer-suburb releases. The 15-unit scale limits supply meaningfully. For GCC and European buyers thinking in terms of a five- to ten-year residential hold, or a primary residence in a quieter Dubai setting, this is a coherent purchase, provided they are comfortable with the off-plan timeline and the landside location.