Fashionz

Fashionz is a 63-unit residential tower by Danube Properties, rising in Jumeirah Village Triangle (JVT) and scheduled for completion in Q4 2026. Developed in association with FashionTV, the project delivers fully furnished one- and two-bedroom apartments across a single building currently at roughly 33 per cent construction progress.

# The tower and its position in Jumeirah Village Triangle

JVT sits within the broader Jumeirah Village corridor, bordered by Sheikh Mohammed Bin Zayed Road and Al Khail Road. The district is largely low-to-mid-rise, a mix of villas, townhouses and apartment clusters organised around parks and internal loop roads. Fashionz claims a prominent footprint within this context, described by the developer as among the tallest structures in the community.

The FashionTV branding shapes the building's visual identity. The association with a media brand rooted in global fashion gives the architecture a brief that differs from the generic residential towers that populate this part of Dubai. The result is a building with a clearly stated aesthetic direction, which will either suit a buyer's taste or it will not.

# Residences, layouts and finish

The development comprises one- and two-bedroom apartments. One-bedroom units run from approximately 826 to 873 sq ft, priced between AED 1,436,000 and AED 1,714,000 depending on floor and aspect. Two-bedroom apartments sit between roughly 1,070 and 1,178 sq ft, with asking prices from AED 1,830,000 to AED 2,210,000.

All apartments are delivered fully furnished. Kitchens come equipped with appliances. The interiors follow a fashion-influenced brief, using contemporary finishes and curated materials rather than the beige-neutral standard of the mid-market Dubai apartment. Service charges are estimated at AED 12 to 14 per sq ft annually.

For buyers calculating yield or total cost of ownership, the furnished delivery removes fit-out expenditure and compresses the time between handover and tenancy, which is a practical consideration at this price point.

# Amenities across the building

The amenity stack is extensive for a 63-unit building. At roof level there is an infinity pool and a lounge. At podium or ground level, residents have access to a conventional swimming pool, a kids' pool, a gym, spa and therapy facilities, a BBQ area, an outdoor cinema, a jogging track, a multipurpose court and a kids' play area.

# The Fashion School

One amenity stands out as genuinely unusual: a dedicated Fashion School within the building. Its programming has not been specified, but as an on-site facility it reinforces the FashionTV conceptual thread running through the project and distinguishes Fashionz from Danube's more conventional residential output.

# Location, distances and daily connectivity

Sunmarke School, a well-regarded British curriculum institution, is 1.1 km away, a three-minute drive. The large community park sits 1.2 km from the building, also reachable in three minutes. Jumeirah Park East Pavilion, which provides retail and F&B, is eight minutes by car.

For leisure, Marina Beach is 18 minutes away (10.2 km). Downtown Dubai and its commercial core is a 28-minute drive covering 26 km. Al Maktoum International Airport, the future hub anchored to Expo City, is 23 minutes away at 28.5 km, a distance that will matter more as Route 2020 metro infrastructure matures.

The road access via Sheikh Mohammed Bin Zayed Road makes the broader emirate navigable without depending on a single corridor.

# Who this building is built for

At AED 1.4 million to AED 2.2 million for fully furnished, income-generating apartments, Fashionz occupies the affordable end of branded residential in Dubai. The entry price sits below what comparable furnished product commands in Dubai Marina or Downtown, and the FashionTV identity provides a marketing narrative that appeals to younger GCC buyers and to European or Asian investors seeking something with a recognisable concept behind it.

Families with school-age children benefit from the proximity to Sunmarke and the lower density of JVT compared to the marina corridor. Investors targeting short-term or furnished long-term rentals will note the turnkey delivery, the amenity breadth and Danube's track record of completing to schedule.

With construction at 32.55 per cent and handover targeted for late 2026, buyers are acquiring off-plan with a defined timeline. The escrow account (reference 4031221746692024) is registered, and the standard regulatory protections that govern off-plan sales in Dubai apply.